Why I Started My Own Collection

Did you ever experience that too – this white shirt that looks promising but features an inadequate collar, or this dress too short for you? Eventually, 1 out of 100 of these items is our favorite. Sure, it can be frustrating – for our well-being as well as our precious time. The quest for the perfect item is time-consuming. 

I believe women need more “meaningful” clothing: timeless essentials they might wear for years, simple and elegant cuts that suit most body shapes, particularly white shirts… Soft leather materials are getting better when altering and of course, all of these key fabrics are made of qualitative sources, such as cotton, silk, and wool. 

So when I started my own brand, my vision was about designing the most elegant, thought-through, effortless wardrobe all kinds of women could dream of. And when your own friends are your best inspiration, wonders may come alive. The project came to appear as evidence; I just had to move out of my comfort zone and dare transform problems into solutions. 

Saying it was easy would be a lie. As I was coming from the interior design world and had less experience with fashion. I had to work a lot, try over and over again. We went through many ups and downs because this is what no one tells you about being an entrepreneur. Two years later, I’m beyond happy to hear clients and friends enjoying my designs. And I am thankful for having trusted myself and hold it on. 

I wish more women could embrace their own power, to create, dare, and manifest their dreams. Let’s live unique experiences together – current times are fascinating, aren’t they?

Yours sincerely,

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Marina Anouilh

Marina Anouilh, Promenade 6A, 3780, Gstaad

Bongénie, 34 rue du marché, 1204 Geneva


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